child rescue coalition #privacyplease

For National Child Abuse Prevention month, we helped the Child Rescue Coalition educate parents about the risks of overexposing kids on social media. With the @kidsforprivacy movement, we took over more than 100 hashtags on Instagram–including #pottytraining and #bathtime–with photos of kids holding “Privacy Please” signs. The campaign includes a 60-second video, and a hub on Instagram, where parents can learn how to protect their kids’ online privacy.